CLIENT

Cuddlefish

DISCIPLINE

UI/UX

COMPLETED

Feb-19

TOOLS

Adobe XD

Adobe Illustrator

Adobe After Effects

Marvel App

Zeplin

DETAILS
The Cuddlefish apps interface was designed to make navigation seamless and logical. Each screen was designed with functionality in mind and can be modified to integrate multiple language forms. The goal was to remove the stress of sending money so families can focus on why they are sending it rather than how they will.
CHALLENGE
The challenge was to design an intuitive user interface that allows users to easily send money internationally regardless of language, currency, or the payment method.
CLIENT

Cuddlefish

DISCIPLINE

UI/UX

COMPLETED

Feb-19

TOOLS

Adobe XD

Adobe Illustrator

Adobe After Effects

Marvel App

Zeplin

DETAILS
The Cuddlefish apps interface was designed to make navigation seamless and logical. Each screen was designed with functionality in mind and can be modified to integrate multiple language forms. The goal was to remove the stress of sending money so families can focus on why they are sending it rather than how they will.
CHALLENGE
The challenge was to design an intuitive user interface that allows users to easily send money internationally regardless of language, currency, or the payment method.

The logo was constructed using sharp quadrilateral shapes to represent blockchain technology while the symbolism of schooling fish represents mobility. Both aspects are at the core of the Cuddefish app.

The logo was constructed using sharp quadrilateral shapes to represent blockchain technology while the symbolism of schooling fish represents mobility. Both aspects are at the core of the Cuddefish app.

The visual structure of the application must be uncluttered and open to accommodate multiple language forms. This requires a clean user interface that is flexible enough to be modified yet remains coherent and recognizable.

The visual structure of the application must be uncluttered and open to accommodate multiple language forms. This requires a clean user interface that is flexible enough to be modified yet remains coherent and recognizable.

Each screen must be able to accommodate multiple functions to optimize efficiency. Doing this helps cut out any unnecessary steps along a user flow.

Each screen must be able to accommodate multiple functions to optimize efficiency. Doing this helps cut out any unnecessary steps along a user flow.

Conclusion

To prioritize certain functions primary and secondary screens had to remain uncluttered with useless content. This was accomplished by keeping all primary functions centralized to the home screen and removing everything else. A user will only be given access to non-essential screens when that particular action is necessary.
The simplistic structure of Cuddlefish’s UI is necessary for the app to operate intuitively. The UI has to support multiple languages and an abundance of functions that would not fit on a single screen. Organizing all functions into a hieratical system was the best solution for solving these.

Conclusion

To prioritize certain functions primary and secondary screens had to remain uncluttered with useless content. This was accomplished by keeping all primary functions centralized to the home screen and removing everything else. A user will only be given access to non-essential screens when that particular action is necessary.
The simplistic structure of Cuddlefish’s UI is necessary for the app to operate intuitively. The UI has to support multiple languages and an abundance of functions that would not fit on a single screen. Organizing all functions into a hieratical system was the best solution for solving these.